ROC government efforts to promote medical tourism in Taiwan are readying the nation to become one of the hottest spots on the international healthcare map. With additional programs and support initiatives in the works, these ongoing measures lend considerable promise to the future prospects of this healthy industry. Taiwan’s growing reputation as a “sleeping giant” of the medical tourism world is also confirmed with top-flight rankings for health infrastructure and standards by such organizations as the Economist Intelligence Unit and Swiss-based International Institute for Management Development, or IMD. In addition, “Sick Around the World,” a documentary aired by America’s Public Broadcasting Service last year, found the island’s medical system to be as good as those in advanced countries such as Germany, Japan, Switzerland and the U.K. But as bright as Taiwan’s medical tourism prospects look on paper, the proof of the pudding lies across the strait. The easing of travel restrictions has resulted in more mainlanders seeking medical care on the island, and with up to 500 individual visits per day possibly set to begin early next year, Taiwan should have a head start on its Asian rivals in carving out a lucrative slice of the outbound mainland medical tourism market.

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